Bringing Life into Our Homes
Verdant Dwellings began as a desire to provide top quality plants to the community at a reasonable price. With backyards getting smaller as the population grows, our gardens have come inside and filled every room of the house. It was quickly apparent that there was a great desire for a source of quality indoor plants in the community and the broader area, and from that demand, Verdant Dwellings was born. A profession of Jeff's and a hobby of Lauren's, these plants are grown, cared for and loved every step of the way from seed to sale.
Jeff Nielsen-Owner & Grower
Jeff began working with plants when he finished high school. He had always had a love of growing and doing things with his hands, so this was a natural fit for him. After studying Horticulture and gaining apprentice of the year, he went on to work as a nursery man in a large outdoor potted colour nursery. With his love of the profession and a natural aptitude, he quickly went on to a management roll along side his hands on planting.
Jeff is now Operations Manager at a large indoor wholesale production nursery. He still loves getting his hands in the soil though and therefore has a roll in growing all of Verdant Dwellings beautiful plants himself. This means that not only does Jeff enjoy working with the plants but that he has a large volume of knowledge about each variety and how to keep it happy. Verdant Dwellings grew organically out of his passion, knowledge and his desire to allow others access to multiple varieties of quality indoor plants. He is very happy to chat to people about Verdant Dwellings plants and the kind of positioning and attention the plants need to get the most out of them. As Jeff follows these plants from seed to sale, he wants them to thrive in their new homes as much as their new owners do.
Jeff has lived on the Mornington Peninsula for four years and loves the community and lifestyle that is available to his family between the trees and the beach. He has a genuine delight in getting to know people in the community and so helping them to green their homes is a joy to him. He enjoys getting his and Lauren's five children involved in potting and plant care and has helped them to pot their own plants and create indoor green spaces to care for. Jeff adores the atmosphere of Markets and working side by side with his wife and finds that what he does isn't work as his love for it is so great. He also finds great fulfilment in ending his day chatting with customers from far and wide as they pick up orders. Jeff and Lauren cherish working together on Verdant Dwellings with a combined passion to improve their community and the lives of all they encounter.
Lauren Nielsen-Creative Director
Lauren has always had an interest in plants and a love of nature. She has spent many years gardening for stress relief and creating pots and decor for her home. From this and Jeff’s knowledge and experience, Verdant Dwellings grew organically as they realised others wanted to share these gorgeous plants and bring nature indoors. She now uses pot and hanger creation as a hobby to wash away the stress of everyday life and greatly enjoys working alongside Jeff in plant care and maintenance.
Lauren has a strong background in understanding marketing and business as she grew up with a father who ran his own Market Research firm and has run her own business as a Doctor of Chinese Medicine (Acupuncturist). For her, working on the plants, finding the right way to photograph them and display them on the website, creating pots and hangers for them, caring for them and making sure Verdant Dwellings reflects Jeff and her vision, is enjoyable and very fulfilling.
Lauren grew up and works on the Mornington Peninsula and loves that she can give something back to the community through her work and Jeff’s indoor plants. Jeff and Lauren are proud to model the importance of community and a good work ethic to their five children and often have them hands on with their own garden. Although mostly behind the scenes, Lauren loves working at the markets and meeting new community members when plants are picked up. That she gets to do this with her husband makes it all the more rewarding.